H&M steals the show once again.
The Swedish retailer is bringing consumers yet another stupendous collabo, this time with artist Jeff Koons. Koons, the genius behind those cool stainless-steel balloon dog sculptures, is set to redecorate H&M’s Fifth Avenue and 48th Street locations in NYC this July to create a mini art exhibit. The release of “Fashion Loves Art” takes place on July 17 and goes hand in hand with Koons’ highly anticipated art exhibit at the Whitney Museum of Art opening on June 27th which is also sponsored by H&M.
“The partnership with H&M was really exciting for me. The chance to showcase one of my most popular works to a new generation of people was inspiring.” Says Koons. A special edition balloon dog cross body bag will be available online and at H&M locations in New York, L.A, and Dallas. Vixens if this is anything like past H&M collabs you might need to get your mouse prepped, it might get hectic come July 17th.
Jeff Koons x H&M Crossbody