Nike’s 2016 Black History Month collection highlights the Black MVPs, Olympians, and champions of today and tomorrow. Throughout January and February, the collection will feature new releases and models of Nike signatures including the Jordan Brand, and new options for Nike iD customization. Sales will go to Nike’s Ever Higher Fund, benefiting young African Americans with mentoring and athletic programs.
The company stitched together Pan-African patterns into 28 products inspired by athletes like Kobe Bryant, Kevin Durant, Kyrie Irving, Lebron James, Blaise Matuidi, Chris Paul, Sanya Richards-Ross, and Serena Williams. The colorful collection for men and women covers a range of sports, supplying the needs of tennis, basketball, football, and running. Basketball footwear launches first, since the debut of the anticipated KOBE 11 last week and continuing to span to February’s launch of the Jordan Spike 40 by Spike Lee. Other footwear as well as hoodies, t-shirts, and shorts will be made available as the weeks progress.
Nike has commemorated Black History Month with annual collections since 2005. For this year, the brand adds a bolder take to the 2015 black-and-white palette of similar geometric motifs.
Check out Nike to stay updated on each product release and to see more of the 2016 Black History Month collection.