
That Rihanna reign just won’t let up.
Less than a month after launching her Fenty collection in Paris, Rihanna is expanding her pop-up shop to New York City. The Grammy winner attended the NYC opening at The Webster SOHO Tuesday (June 18) sporting a hot pink mini-dress and freshly done auburn-colored braids, complemented by turquoise accessories.
Rihanna’s size-inclusive luxury clothing line comes just in time for summer with brightly colored bodycon dresses, graphic T-shirts, snakeskin heels, and glitzy accessories, according to Billboard.
The first installment of the Fenty collection, showcasing structured denim looks, corset dresses, strappy spiral sandals, pleated pants and fanny packs, became available for sale via Fenty.com on May 19.
Rihanna outlined her unconventional design vision to the T, The New Times Style Magazine last month.“I want to be as disruptive as possible,” she explained of breaking free from the conventional fashion schedule. “The brand is not traditional. There is no runway show. It’s a new way of doing things because I believe that this is where fashion is going to go eventually.”
The NYC Fenty pop-up shop, which is described as a “two-story immersive experience,” will be open to the public from Jun 19 until Jun 30.
See photos below.