Our West Coast family, Far East Movement, have been busy in the studio cooking up a new project for the day 1 supporters. With a host of big names on the project, the fellas are kicking this project off with the Tinashe, DJ Marshmello and Chanyeol (a Korean pop star) assisted single, “Freal Luv.”
“Identity has always been an issue with us, from how we perceive ourselves as Americans to how people actually see us, and how Asia sees us as foreigners while people in the U.S. might think Asia is home to us,” the band tells Billboard of creating the album.
“When we were first starting in the music industry people would telling us to wear glasses and change our name from Far East movement because it’s ‘too Asian.’ It was a different time, but that type of stuff stays with you and affects your perspective…we decided to disconnect, work on building our production and writing skills, spend time traveling around Asia learning the music scene, the business culture and proper customs. The trips gave us some real clarity on our own identity and what we want to do next in our own lives, which gave us the inspiration to make a new album. Identity is a Far East Movement, in a sense, bridging artists from the east with artists from the west while fusing different genres we love.”
The group’s upcoming Identity album is available for pre-order now. It drops everywhere on October 21.