French Montana’s wave of success has been on an upswing since the days of “Pop That.” Recently, the Bad Boy artist found even more reason to celebrate with his infectious hit, “Unforgettable” featuring Rae Sremmurd’s Swae Lee.
The duo took a trip to Uganda to produce the video, which featured a group of kids who showcased their captivating chorepgraphy. Once Montana touched down on the country’s soil, he realized he had a mission to shed light on Uganda’s need for adequate healthcare.
In an exclusive published by Billboard, the 32-year-old revealed that he donated $100,000 to the Mama Hope organization which will promote and support “local blood banks” at the Suubi Health Center. Montana shared with the news site that seeing the enthusiasm on the children’s faces featured in his video inspired him to make this gesture. “That touched my heart when I went out there,” he said. “I wanted to give them the shirt off my back and help as soon as possible.”
The Morocco-born artist also attributes this feat to divine intervention. “I feel like sometimes God puts you in a platform where you’re supposed to help other people,” he said. Montana added that he also related to the people he came into contact with in Uganda given his upbringing in Morocco. “With having gone through living in poverty and being happy with nothing, they channel that through their dance moves and their energy,” he said.