The SXSW Festival always features some of the music industry’s most elite and also takes some time to put the spotlight on some of its brightest talent. And thanks to SPIN Media, AXE and an extra hand from John Legend, this year’s festival will be fresher and brighter than before. The AXE Collective has enlisted John Legend to handpick five musicians for the Texas festival.
The AXE Collective is a year-long mentoring program that inspires youth to “Find Your Magic” and embrace their love for music and film. As part of the ongoing partnership, John Legend has handpicked five musicians from a nationwide search to join the collective and share the stage with the Grammy-winning artist.
After giving these musicians the tools to realize their own magic, all five will be able to share it with a massive audience on March 17 at the Belmont Austin. In addition to Legend & Co., Rae Sremmurd, AlunaGeorge, Gallant and Alex Newell will also shut down the stage.