After unveiling images of his latest sneaker collaboration via his longtime friend Ibn Jasper’s Instagram, Mr. West was spotted in his adidas Yeezy Boosts all Grammy weekend. Rocking the grey and white kicks to rehearsals with Rihanna and Paul McCartney, Jay Z Roc Nation brunch and the even to the big stage, Yeezy was a walking advertisement for his new partnership with adidas.
The brand announced the release of the Yeezy Boosts with their new Confirmed app. Aiding sneakerheads and hypebeasts in their procurement of limited releases, the app allows users to reserve pairs of shoes based on their location. Unfortunately for Kanye fans outside of New York City, they will have to wait their turn; the sneakers will only be available in NYC upon release.
And in case you weren’t sure, West is no longer here for Nike – at all. So much so, that he offered to swap a fan’s kicks for his own. Watch below: