R&B star Adina Howard is ready to let the world get reacquainted with her sultry sounds. With a new single, “Bad 4 Me” and online campaign, #IHeartAdinaHoward #Bad4Me, ready for fans, the singer wants to deliver a mix of “Motown, Urban, and Pop” in her music.
Adina also recently debuted her Twitmusic campaign in which she asked her followers to help unlock the single artwork and release date. Today (Aug 7), VIBE has the world premiere of Ms. Howard’s new single.
“It’s been a minute since I’ve given my fans the type of music that is indicative of the sound and space that I’m in artistically,” says Adina about her new records. “To this point historically I’ve been known by my classic hits like “Freak Like Me”, “T-Shirt & Panties”, and “Nasty Grind,” and I love that my fans love these hits. However it’s now time to create new music while giving my fans elements of the “old” Adina sound that they’ve come to love. With that being said I want to bring the industry my new sound, a more mature sound that I know the fans will appreciate.”
Produced by One Up Ent., “Bad 4 Me” hits online retailers on Aug 14.