Snoop Dogg will be giving you the play-by-play in his exclusive Adidas sports talk show which will lead up to the biggest football game of the season- Super Bowl 50.
The football fanatic and life-lesson sage will host an eight-episode series, Turf’d Up, which will begin streaming on Dec. 30 via the rapper’s YouTube channel, WestFest TV, Adweek reports. New episodes will be released every Wednesday afterwards.
“We have a long-standing relationship with Coach Snoop, which includes everything from working with him to design signature footwear, apparel and uniforms, to the sponsoring the SYFL—his grassroots football program,” said Adidas’ VP for Team Sports, Mark Daniels. “Turf’d Up is the natural extension of our partnership and provides the perfect platform to showcase Coach Snoop’s talent, his knowledge of the game and how Adidas Football is the only brand that fuses sports and culture.”
In the show’s trailer, Coach Snoop invites guests from the sports and entertainment world, including Terrell Owens, John Stalley, George Lopez and YouTuber iJustine.
“We knew that we wanted to tap into Coach Snoop’s natural hosting abilities to create this one-of-a-kind talk show,” said Nick Adler, the Senior Vice President of the series’ developer, Cashmere Agency.
Check out the trailer below, and keep it locked to Snoop’s YouTube channel for future episodes.