It’s hard to believe that 2 Chainz still thinks he’s underrated in 2019.
“I know I am underrated,” he reaffirmed to Charlamagne Tha God on The Breakfast Club. “If you do a survey, people will sleep on me because sometimes they don’t understand it. It don’t bother me. I’ve always been highly confident. It’s a thin line between cockiness and confidence. And sometimes, I straddle both of them.”
Cockiness and confidence are how 2 Chainz has stayed on top of his game. It’s been his goal to be respected as one of the best MCs in hip-hop, regardless of how many people slept on his previous mixtapes and albums. Whether you know him as Tity Boi, the Drench God, or any other of his many AKAs, he is certainly the hardest working rapper who has earned his spot, rapping alongside the likes of Raekwon, Lil Wayne, Kanye West, Drake, Pharrell, and Nicki Minaj since leaving Playaz Circle, his duo under Ludacris’ label Disturbing Tha Peace. Throughout his catalog, which includes fan favorites T.R.U. REALigion and his Trap-A-Velli series, Chainz has shown immense growth as an artist, constantly drawing from his personal stories to create anthems for every occasion – hitting licks, throwing birthday parties, making your momma proud. Chainz always got one for you to walk in and then turn up to.
The 41-year-old rapper wants to continue maturing as an artist, hoping his music delivers on quality so he gets the credit he deserves. After the widespread acclaim of 2017’s Pretty Girls Like Trap Music, with many critics calling it his best work at the time, Chainz wasn’t satisfied with the praise. Recognizing his peers have been using their platforms to educate on subjects like ownership (Jay-Z) and criminal justice reform (Meek Mill), Chainz saw an opportunity to make another play, one that involves addressing a common misconception about what defines success among young black men in poor communities.
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With the height of racial tensions across America I felt I should do my part in explaining some of the brain washing formulas used in my community , this album not only touches on those who did succeed thru entertainment but those who didn’t ! Welcome to Rap or Go TO THE LEAGUE ! My 5th solo studio album and project that shows continued growth , success , and motivation which is playing a role in the shift of the trap paradigm ✌🏿⛓ #ROGTTL @airsignusa
Rap or Go to the League, his fifth studio album, was announced in February 2018 as his version of “black excellence.” “In my culture, in my community, we were often told [that] it was the only thing and the only way we could get out of the circumstances we were put in,” he explains of the title. At the height of racial tensions across America, he elaborated on the concept as dissecting “some of the brainwashing formulas used in my community.” Chainz is a product of College Park, Georgia and considered a success story, evolving from being an ex-drug dealer and ex-athlete to a veteran rapper who has gotten better with age.
It’s why LeBron James, the executive producer and A&R of Rap or Go to the League, was perfect for the album’s messaging. The Lakers star was faced with his own set of criticisms when he talked politics during an ESPN interview, inciting journalist Laura Ingraham to attack his views. “Keep the political commentary to yourself,” she infamously said on Fox News’ The Ingraham Angle. “Or as someone once said, ‘Shut up and dribble.’”
Chainz recognized that LeBron is not only a talented basketball player but plays an important position in hip-hop culture as a curator and celebrity influencer. Instagram Stories of him jamming and scrunching his face to early records by Tee Grizzley, Meek Mill, and Nipsey Hussle, as well as convincing Kendrick Lamar to drop untitled unmastered., are hallmarks of a good A&R. He is more than an athlete, using his voice to effect change, and nowhere near as one-dimensional as Ingraham suggested. In many ways, Rap or Go to the League is a justification that these two can step up and prove their doubters wrong: Chainz can be considered in the G.O.A.T. conversation, and LeBron can empower the youth to believe any dream is possible. You can rap. You can go to the league. You can be more than what society tells you to be.
Chainz uses his own narrative to drive these points on Rap or Go to the League. If LeBron didn’t convince you that Chainz was coming with substance, the album’s opener, titled “Forgotten,” sets the bar of how weighted his songs will be. Marsha Ambrosius anchors Chainz’ emotional lyrics on his hoop dreams turned to nightmares. The second verse is more telling as he reveals how he felt after learning about the murder of his friend and former Disturbing tha Peace labelmate Lil’ Fate’s son. “My head achin’, hands started shakin’ / Foul beyond flagrant / He said, ‘Bro, what I’m supposed to do?’ / I paused, remorseful / We been partners since public school / Kids ain’t supposed to die before us,” he raps. To end on a spoken word poem about the realities of a black boy living in America is Chainz exploring what it means to be socially conscious. It’s his mission to teach lessons now.
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Chainz and LeBron wanted this album to be played from top to bottom so listeners can take everything in as a whole. Chainz’s first two albums – Based on a T.R.U. Story and B.O.A.T.S. II #METIME – lacked a cohesion that Rap or Go to the League clearly has grounded in Atlanta while elevating trap music to a new paradigm. Each song is based on a true story of Chainz’s life, where he’ll go from saying he owns his own masters (“Threat 2 Society”) to listing all the possible crimes he’s committed and the people he served back in the day (“Statute of Limitations”). In a full circle moment, Chainz has a legal marijuana business now called GAS Cannabis Co. No rap cap.
Chainz has a lot of pride in being a black entrepreneur, who is here to share his knowledge of success through his music. Topics like property investing to stunting in his own Versace collab are motivational benchmarks, but the messages amplify with his relatable, come-up stories. On songs like “I Said Me” and “I’m Not Crazy, Life Is,” Chainz wants you to know that he isn’t perfect, owning up to his past (“…And my daughter asked me what a drug dealer was? I said ‘me’”) and believing in his passion (“They say that I’m crazy now / They said I was crazy then”) are just some of the keys to unlocking your fullest potential. “Sam” tackles taxes on the wealthy, and the abuse of knowing your hard-earned income will be taken away by the government. Chainz is no stranger to this, using it as a life lesson: just dust your shoulders off and keep it moving.
Consistency is what keeps his fans coming back for more. And 2 Chainz knows he doesn’t need to break his formula, enlisting previous collaborators like Young Thug, Travis Scott, Lil Wayne, and Chance the Rapper to add the necessary bravado to each of his records. Ariana Grande appears on the Amerie-sampling “Rule the World,” which was created after the “7 Rings” misunderstanding, and it is easily a Billboard Hot 100 contender. The idea of 2 Chainz and Kendrick Lamar sounded dope on paper, surpassing expectations on “Momma I Hit a Lick.” If you needed a reason to go out west this summer, “Girl’s Best Friend” and “2 Dollar Bill” are an excellent back-to-back pair of songs for a cruise on Sunset Boulevard.
With all these all-star features on his resume, is 2 Chainz hot enough for a Jay-Z feature? The subtle homages to Hov – sampling “Lucifer” and “Dead Presidents” – and shouting him out on “Threat 2 Society” over a 9th Wonder beat are all perfect jumpers in form. Chainz has talked about working with Jay more than once, recently name-checking him on “Burglar Bars,” and it seems Jay is willing to collaborate even though he apparently missed this album. It’s a bucket list item that Chainz needs before Hov really retires.
There’s one line on “NCAA,” a boisterous track calling out why college athletes don’t get paid, where Chainz raps, “drop my album off the court and make ’em post it.” Not only is this “caption music” at the highest levels (that guitar line is an A1 bar too), it showcases how much admiration he has from the community during on and off season. Just days after Rap or Go to the League’s release, Diddy, Royce da 5’9″, French Montana, and more promoted it on social media, congratulating him on what is unanimously his tightest project he’s ever made.
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2 Chainz isn’t underrated. And even if you still think that after listening to Rap or Go to the League, he’s going to continue bettering himself, pushing boundaries in hip-hop and the intersecting cultures until that validation arrives.
“I ain’t gonna stop being myself, I ain’t gonna stop being highly talented. Qualified,” he said on The Breakfast Club.“I always told myself when I get to the table, whatever table that is, I deserve to be there.”
You deserve it and more, King Chainz.