It looks like Travis Scott is in the runnings to become rap’s next fashion king.
He is not only working on hit after hit, but the 24-year-old is also extending his brand. In an interview with Paper Magazine (Oct. 16), the rapper shared interesting and exciting news on his next big fashion collaboration. The “Pick up The Phone” rapper explained he’s only seen the samples for his unnamed collection, but didn’t reveal exactly who. “I just saw the samples— f***ing crazy,” he said. “I’m happy that this company took a chance with me.”
Other businesses and fashion folks that have taken a chance on the artist are Puma, BAPE Givenchy, with favorable results. Rihanna, Kanye and Kid Cudi have also served as influencers, especially Cudi. The rapper says the “Frequency” artist is one of his biggest inspirations. “He was like the guy that could rap, make a hook, and make a beat, and do a video, and show you the life,” Scott said. “That’s what I strive to be.” Other artists who have snagged big opportunities with major brands include Future’s Reebok Instapump Furys and Asap Rocky, who recently collaborated with Guess Originals.
Only time will tell what the rapper is cooking up.