The cultural impact of Black Panther has continued to increase in magnitude since its Feb. 16 release. Shattering records with each tick of the clock, the Marvel film gained historic steam with praise from moviegoers and positive reviews. Now, while the superhero reel plans to surpass the Titanic, it aims to break yet another record, this time in Saudi Arabia.
According to Variety, Black Panther will premiere on April 18 in the Middle Eastern country, dissolving its 35-year ban on movie theaters. The debut will be accompanied by a gala and take place in the newly-constructed AMC theater, based in Riyadh.
A plan to cease the cinema ban occurred in Dec. 2017, CNN reports. The Saudi Ministry of Culture gave AMC the green light to begin rolling out 30 theaters across the country, possibly projecting a $1 billion revenue stream for Saudi Arabia’s economy.
The billion-dollar movie currently holds the title as the highest-grossing superhero motion picture. Upon its release, director Ryan Coogler penned an open letter thanking fans for their insurmountable support. “For the people who bought out theaters, who posted on social about how lit the film would be, bragged about our awesome cast, picked out outfits to wear, and who stood in line in theaters all over the world,” he wrote, “all before even seeing the film.”