The music mogul teamed up with actor Mark Wahlberg for a replenishing new partnership for the California-based water brand, AquaHYDRATE.
The two tapped bottles in celebration of their new positions, overseeing business strategy with the company’s CEO John Cochran (the former President of Fiji Water).
According to its official site, AquaHYDRATE clocks in at 9 on the pH scale, meaning it’s loaded with more alkaline than beverages like coffee, milk and bottled water, and able to absorb more acid in the system. its makers also use electrolysis to alter the liquid’s DNA for supercharged gulps of H2O.
Now the action star and Ciroc boy are helping boost the water’s brand. “As a brand architect, I am incredibly passionate and equally committed to every aspect of the businesses that I get involved with,” Diddy said in a press release. “Partnering with AQUAhydrate and Mark is an incredible opportunity for me and I am looking forward to making history in the process.”
Does this also come with a possible rap collabo with Marky Mark and Puff? We’re half-hoping so.