Two of the biggest brands in sporting apparel – New Balance and New Era – are embarking on a year-long partnership and have released the first few products from their capsule Wednesday (Feb. 15). The first items revealed from the collaboration are a pair of signature New Balance 3000v3 cleats and the New Era 39Thirty Cap to go along with it, two things that the companies know much about.
“This project is just one of a year-long partnership between two global iconic sportswear brands,” said Christina McAdam-Director, Custom Product & Projects at New Era Cap. “The synergy between both New Balance and New Era Cap represents one of industry-leading technology performance and consistent product quality. The upcoming collaborative releases infuse varying technical manufacturing techniques with relevant lifestyle trends.”
The design of the New Era 39Thirty cap features a full-curved visor with a stretch-fit, a closed back style with a patented stretch sweatband, providing ideal fit and comfort. Its sleek black base gives it a strong luminous finish, which complement and match the 3000v3 cleats.