Band Of Outsiders Uses Scavenger Hunt to Present FW '13 Lookbook
In case you missed it, clothing brand Band Of Outsiders took Mercedez-Benz Fashion Week by storm with an interestingly clever scavenger hunt as an alternative to the typical runway show.
Throughout the day-long, citywide adventure, the brand snapped images at each pitstop to include in their Fall/Winter 2013 Lookbook. The use of neutral colors and variety of materials—ranging from tweed to wool—make these definite winter essentials for the final patch of cold weather.
Oh, and in case you were wondering, Matt won.