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Pharrell Williams’ BBC ICECREAM To Open Flagship Store In Miami

The new location will be one part store, one part "immersive experience."

Smino’s Zero Fatigue Partners With Pharrell’s BBC ICECREAM For New Merch

The collection will be available for purchase on July 14 at the BBC NYC Flagship store and July 15 online.

Woman Who Licked Ice Cream In Viral Video Facing 20 Years

A warrant has been issued for second-degree felony tampering with a consumer product.

A McDonald’s Employee Was Fired For Exposing Moldy Ice Cream Trays On Twitter

Behold, the real reason why McDonald’s ice cream machines are never “working” when you’re craving a McFlurry. Okay, not really. However, a former employee at the fast…

Blue Lives Matter Wants Americans To Boycott Ben & Jerry’s

Blue Lives Matter released a statement asking Americans to boycott Ben & Jerry’s after the ice cream company announced their support for Black Lives Matter. The group…

Man of Many Hats: Pharrell Gains Back Power of Billionaire Boys Club and Ice Cream

Music mogul Pharrell Williams snagged a deal to reclaim control of the Billionaire Boys Club and Ice Cream brands, which he founded with Bape creator Nigo in 2005. Over…